Survey and market research interviewers
Most tasks score high and the scores agree. Expect the role to be reorganised.
Exposure is not job loss: it shows how much of the work generative AI could do today. Whether that turns into transformation, productivity gains or cuts depends on employers, regulation — and on you.
0 = today’s generative AI cannot perform any of the job’s tasks, 100 = it could do all of them fully. The pale band is the spread across tasks.
Work out your own score ↓What can you do?
🤖 Written with AIThis text was written by artificial intelligence from the data points shown; it is built on verified figures but may contain mistakes.· 12/10/2026How is it made?
With an exposure score of 55/100, AI automates standard questionnaire delivery and real-time response transcription. Human interviewers remain indispensable for establishing interpersonal rapport, persuading reluctant respondents, and navigating complex fieldwork, supported by steady European replacement demand through 2035.
What changes
- Automated voice and text bots delivering structured questionnaire prompts directly to respondents.
- Real-time speech-to-text systems automatically recording and digitizing participant answers into survey databases.
- Algorithmic analytics generating automated feedback for survey sponsors regarding data collection bottlenecks.
What stays human
- Establishing personal rapport and persuading reluctant participants to take part in interviews.
- Navigating sensitive topics and culturally nuanced discussions that require genuine human empathy.
- Probing contradictory or ambiguous live responses that automated scripts fail to interpret.
What to learn
- Mastering in-depth qualitative interviewing and semi-structured moderation techniques.
- Auditing and quality-checking automated computer-assisted interviewing software and transcriptions.
- Advanced participant engagement and conflict resolution methods for in-person field research.
Task by task
The ILO scored every task of the occupation separately, as the average of two AI models (GPT-4o and Gemini). The pale band is the range between the two models' scores, the dot the ILO's final score (for a few tasks expert review placed it outside the band).
- Recording responses on paper or entering responses directly into a computer database through computer-assisted interviewing systems69
- Asking questions following the outlines of questionnaires and surveys68
- Providing feedback to survey sponsors concerning problems in obtaining valid data.61
- Identifying and resolving inconsistencies in responses42
- Contacting individuals by telephone or in person and explaining the purpose of the interview35
How much does it affect you?
Every job is different: mark which of these tasks you do and how much, and we'll compute your own, time-weighted score.
For each task: I don't do it · sometimes · most of my job.
- Recording responses on paper or entering responses directly into a computer database through computer-assisted interviewing systems(69)
- Asking questions following the outlines of questionnaires and surveys(68)
- Providing feedback to survey sponsors concerning problems in obtaining valid data.(61)
- Identifying and resolving inconsistencies in responses(42)
- Contacting individuals by telephone or in person and explaining the purpose of the interview(35)
You are exactly at the occupation average. (The occupation's score: 55.)
About 60% of your working time goes to highly exposed tasks (score ≥ 50).
- • Recording responses on paper or entering responses directly into a computer database through computer-assisted interviewing systems
- • Asking questions following the outlines of questionnaires and surveys
- • Contacting individuals by telephone or in person and explaining the purpose of the interview
- • Identifying and resolving inconsistencies in responses
An estimate from the ILO task scores. Everything is computed in your browser — nothing is sent or stored.
How many people work in this occupational group?
Share of the Customer services clerks group in total employment, by country (Eurostat, ISCO 2-digit — 4-digit breakdowns are not public by country).
Table view
| Country | Customer services clerks |
|---|---|
| Spain | 4.1% · 914 thousand · 2025 |
| United Kingdom | 3.7% · 1,247 thousand · 2025 |
| Malta | 2.8% · 9 thousand · 2025 |
| Italy | 2.2% · 522 thousand · 2025 |
| Switzerland | 2.1% · 101 thousand · 2025 |
| Portugal | 2.0% · 107 thousand · 2025 |
| Ireland | 2.0% · 57 thousand · 2025 |
| Greece | 2.0% · 87 thousand · 2025 |
| Latvia | 2.0% · 18 thousand · 2025 |
| Estonia | 1.9% · 13 thousand · 2025 |
| Netherlands | 1.9% · 187 thousand · 2025 |
| Cyprus | 1.9% · 9 thousand · 2025 |
| Bulgaria | 1.7% · 51 thousand · 2025 |
| Iceland | 1.7% · 4 thousand · 2025 |
| Belgium | 1.7% · 86 thousand · 2025 |
| Croatia | 1.6% · 28 thousand · 2025 |
| Finland | 1.5% · 39 thousand · 2025 |
| Austria | 1.5% · 66 thousand · 2025 |
| Hungary | 1.3% · 63 thousand · 2025 |
| Germany | 1.3% · 571 thousand · 2025 |
| Czechia | 1.3% · 68 thousand · 2025 |
| Slovenia | 1.2% · 12 thousand · 2025 |
| France | 1.2% · 351 thousand · 2025 |
| Sweden | 1.1% · 60 thousand · 2025 |
| Denmark | 1.1% · 35 thousand · 2025 |
| Norway | 1.1% · 32 thousand · 2025 |
| Lithuania | 1.0% · 15 thousand · 2025 |
| Slovakia | 1.0% · 27 thousand · 2025 |
| Romania | 0.8% · 65 thousand · 2025 |
| Poland | 0.8% · 143 thousand · 2025 |
What do they earn?
Mean gross monthly earnings in the major occupational group (Clerical support workers). Eurostat's earnings survey only publishes pay by occupation at 1 digit, so this is the job's broader group. Enterprises with 10+ employees, 2022.
By country, at purchasing power parity (PPS/month), so countries with different price levels can be compared.
- Switzerland4,326
- Luxembourg3,358
- Denmark3,338
- Belgium3,291
- Norway3,160
- Germany2,927
- Ireland2,900
- Iceland2,825
- Austria2,768
- Netherlands2,680
- EU272,590
- Italy2,521
- Sweden2,451
- Finland2,386
- Spain2,121
- Slovenia2,111
- Malta2,089
- Lithuania2,049
- France2,018
- Croatia1,847
- Greece1,837
- Poland1,796
- Romania1,755
- Estonia1,740
- Czechia1,725
- Cyprus1,685
- Hungary1,682
- Latvia1,617
- Slovakia1,583
- Portugal1,421
- Bulgaria1,203
Source: Eurostat Structure of Earnings Survey (earn_ses22_21), every four years. The United Kingdom is not covered by the survey.
Outlook to 2035
Employment in the Customer services clerks group according to Cedefop's 2026 forecast.
thousand · Cedefop Skills Forecast 2026 · 2026–2035: projection
Replacement demand is the jobs left by people retiring or changing careers — even a shrinking occupation can have many openings.
Related occupations
Sources: ILO WP140 (2025) · Eurostat lfsa_egai2d · Cedefop Skills Forecast 2026 · WEF Future of Jobs 2025 · ESCO. The exposure score measures how much of an occupation's tasks generative AI could perform — not whether the job disappears. For information only, not career advice. How do we calculate this?